How to Build a Simple Financial Model for a Small Business
A financial model is a spreadsheet that turns your assumptions about customers, prices and costs into a monthly picture of revenue, profit and cash. You do not …
Format
Playbook
The Weekly Planning Routine for Small Business Owners
An hour of planning once a week can save you many hours of reacting. This playbook gives you a simple, repeatable weekly planning routine: what to review, how …
How to Write a Business Continuity Plan in a Weekend
Fires, floods, power cuts, a supplier going bust or a key person falling ill can stop a small business overnight. A business continuity plan tells everyone what …
Running a Business During Strikes in France: A Playbook
Strike days are part of doing business in France, and late October 2026 has more of them than usual, with yellow vest actions and a national union day of …
Black Friday and Cyber Monday 2026: A Playbook for Small Businesses
Black Friday falls on November 27 and Cyber Monday on November 30 in 2026. Big retailers will spend heavily to own those four days. You do not need their budget …
How to Plan Holiday Email Campaigns That Sell (Without Burning Out Your List)
Holiday email can bring in more revenue in six weeks than the rest of the year combined, or it can quietly wreck your sender reputation and leave you with a …
After the Holidays: How to Turn Holiday Buyers Into Repeat Customers
The holiday rush brings in more new customers than any other time of year, and most of them never come back. A focused six-week plan after the holidays can …