Startup Pricing Tiers: Good, Better, Best
Offering one price leaves money on the table with some customers and scares others away. Offering ten confuses everyone. The good, better, best model sits in …
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Guide
How to Start a Language School
People learn languages for love, for work, for travel and for a fresh start in a new country. A small language school can serve all of them, whether you teach …
Setting Up a Customer Suggestion Box
A customer suggestion box is one of the oldest feedback tools in business, and still one of the most useful when it is done well. The trick is not the box …
Annual Insurance Premiums: Pay Upfront or Monthly?
Your business insurance renewal arrives with a choice: pay the whole year now, or spread it over monthly installments. It looks like a small admin decision, but …
Pest Control Basics for Food and Retail Businesses
One mouse sighting in a cafe or one moth in a shop's stockroom can cost you far more than the damage it does, because customers remember. The good news is that …
How to Start a Bike Tour Business
If you know your town by bike better than most people know it by car, you may already have the core of a business. A bike tour business turns local knowledge, a …
Keeping Staff Motivated During Busy Periods
Busy periods are good news for a small business, but they can wear a team down fast. Long shifts, demanding customers and a never-ending to-do list drain …