Google Shopping in Europe: CSS Partners Explained
If you run Shopping ads for customers in Europe, you will soon meet the term CSS, short for Comparison Shopping Service. It sounds technical, but the idea is …
Format
Explainer
EU Discount Rules: The 30-Day Lowest Price Explained
Running a sale for European customers is no longer just a matter of crossing out a high price and showing a lower one. Under EU rules, when you announce a price …
IOSS Explained: Selling Low-Value Goods Into the EU
If you ship small parcels to EU consumers from outside the EU, the Import One-Stop Shop, or IOSS, decides whether your customer pays VAT at checkout or at the …
Strong Customer Authentication (SCA) and Your Checkout
If a European customer has ever abandoned your checkout at the "confirm in your banking app" step, you have met Strong Customer Authentication. SCA is an EU …
GPSR Explained: EU Product Safety Rules for Sellers
Since 13 December 2024, anyone selling consumer products to people in the EU has to follow the General Product Safety Regulation, or GPSR. It changed what your …
EU Responsible Person: Who Needs One and Why
If you sell products to EU consumers from the UK, the US or anywhere else outside the EU, you have probably been asked for your "EU responsible person". It …
WEEE and Battery Rules for Ecommerce Sellers
Selling gadgets, chargers, lamps or anything with a plug or a battery to European consumers brings extra duties that many small shops discover late. The EU's …