How to Choose a Business Name (and Check It's Available)
A good business name is easy to say, easy to remember and, most important, actually yours to use. Many founders fall in love with a name before checking whether …
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Small Business
Run a healthier small business: operations, customers, e-commerce and local growth.
How to Collect Customer Feedback and Actually Use It
Most small businesses either never ask customers what they think, or ask and then do nothing with the answers. Both waste an opportunity. Here is how to choose …
How to Negotiate a Commercial Lease: The Terms to Watch Before You Sign
A commercial lease is often the largest contract a small business signs, and it can outlast your business plan. Most terms are negotiable if you know which ones …
The Essential Contracts Every Small Business Needs
Handshake deals feel friendly until something goes wrong. Clear written contracts protect your cash, your work and your relationships by setting expectations …
How to Build a Customer Complaints Process That Wins People Back
A complaint is a customer giving you one more chance before they leave. With a simple, written process, a small business can resolve complaints quickly, keep …
12 Ways to Handle Difficult Customers Calmly (Without Giving Away the Store)
Angry, demanding or rude customers are part of running any business. The goal is not to win the argument. It is to stay calm, solve what can be solved and …
Hiring Your First Employee: A Small Business Checklist
Your first hire is one of the biggest decisions you will make as a small business owner. Done well, it buys back your time and helps the business grow. Done in …