Seasonal Window Displays That Draw People In
Your shop window is the one advert that works every hour of the day, even when you are closed. A well-planned seasonal window display tells passersby that …
Category
Marketing
Growth, branding, SEO, funnels and closing deals, without a big budget.
Easter Marketing Ideas for Small Businesses
Easter Sunday falls on 28 March 2027, with Good Friday on 26 March, which gives you about a week to make the most of it. The good news: Easter marketing does …
Local Link Building for Small Businesses
Links from other websites still tell search engines that people trust you, and for a local business the most useful links rarely come from big national sites. …
Spring Email Campaign Ideas and Templates
Spring is a natural fresh start, and your customers feel it too. They are cleaning out closets, planning weekends outside and looking for something new after a …
Nextdoor and Local Community Apps for Small Business Marketing
Some of your best future customers live within a few streets of your business, and they are already asking each other for recommendations online. Nextdoor and …
Product Page Checklist for Small Online Shops
In a physical shop, people can pick a product up, feel the fabric and ask you a question. Online, the product page has to do all of that on its own. This …
Brand Style Guide: Logos, Colors and Fonts for Small Businesses
Your logo looks crisp on the website, stretched on the van, slightly the wrong green on the flyer and blurry in the email footer. A brand style guide fixes …