Running a Loyalty Points Boost for Q4
A loyalty points boost is one of the simplest promotions you can run in the final quarter: for a set period, members earn extra points on what they buy. Done …
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Marketing
Growth, branding, SEO, funnels and closing deals, without a big budget.
Holiday Gift Guide Marketing for Small Shops
Holiday shoppers rarely know exactly what to buy. They know who they are buying for and roughly what they want to spend. A good gift guide answers that question …
Local Sponsorship of School Events in Autumn
Autumn is when school calendars fill up with fairs, fun runs, sports fixtures, harvest festivals and Halloween discos, and nearly all of them need a little …
Pre-Order Campaigns for Holiday Products
A pre-order campaign lets you sell a holiday product before it is finished, stocked or shipped. For a small maker or shop, that can mean less guesswork on …
Q4 Email Calendar for Small Businesses
October to December is when your email list earns its keep. It is also when inboxes are at their most crowded and your own days are at their busiest. A Q4 email …
Preparing Your Website for Holiday Traffic
Your website works hardest in November and December, exactly when there is least time to fix it. A slow page, a broken checkout or an out-of-date shipping …
Cold Weather Promotions for Cafes and Restaurants
When the temperature drops, people still want to eat out, but they want a reason to leave the warm sofa. Cold weather promotions give them that reason. This …