Diwali Marketing Ideas for Small Businesses
Diwali, the festival of lights, is one of the most joyful times of year for millions of families, and it is a season of gifts, sweets, new clothes, home …
Category
Marketing
Growth, branding, SEO, funnels and closing deals, without a big budget.
Holiday Packaging That Gets Shared
A parcel that makes someone smile when they open it often ends up on their phone, then on their feed, then in front of their friends. You do not need a big …
Holiday Influencer Gifting: Sending Products to Creators
Sending your product to a creator can put it in front of exactly the right people just as they start their holiday shopping. It can also mean a box of stock …
Holiday Paid Ads on a Small Budget
Holiday paid ads can feel like a game only big brands can afford. They are not. With a clear goal, a tight audience and a budget you decide in advance, a small …
Free Shipping Thresholds: How to Set Them
"Free shipping on orders over a set amount" is one of the oldest tricks in online retail, and it still works. But pick the wrong number and you either give away …
Writing Holiday Greeting Emails Customers Open
Every December, inboxes fill with near-identical "Season's greetings" emails that nobody opens. Yours can be different. A holiday greeting email that feels …
Year-End Customer Thank-You Campaigns
A sincere thank-you at the end of the year is one of the cheapest, warmest things a small business can do. Done well, it reminds customers why they chose you …